Miscela d’Oro’s first objective has always been the highest quality of its products, paying attention to the pursuit of perfect single origins of the green beans and the consistency in the preparation of its coffee blends. The unmistakable aroma and after taste of Miscela d’Oro are the result of this devotion. Miscela d’Oro’s purchase of the green beans for the preparation of the Espresso Natura are based on specific unneglectable guidelines established by the roasters.
The biggest challenge is finding the upmost quality while maintaining the aromatic features needed to produce a signature Miscela d’Oro’s product and the certification of Organic. The decision to create a blend organic was the natural outcome of a long path started with the ISO 9001 in 2000 (quality certification) and ISO 14001 in 2007.
Organic farming began many years ago by people who believed in the possibility of creating a product respectable of nature and mankind while remaining economically sustainable. The concept has become more official and many regulations and laws were put into place. In order to be declared organic, a product has to be grown where the use of chemicals has been suspended for 2 years. Furthermore, the lands attempting to be certified organic have to be completely separated from those with non-organic farming. Any chemical fertilizer is strictly prohibited; soil fertility is maintained through crop rotation and the only use of manure and other allowed organic matters. No chemical pesticides are allowed; Crop illnesses and insect infestations are controlled through natural due process. Each phase of production (farming, transformation, processing, packaging, etc.) undergo strict controls and inspections.